In markets like Europe where the hot hatch segment is extremely competitive and offers a myriad of choices, you’re gonna have to stand out by convincing people that there’s more to it than just a great spec sheet and high-performance numbers. Some words of encouragement from the manufacturer themselves, help, too. We’re kidding of course, but the guys over at Ford believe that they have an absolute gem on their hands. And with a solid streak with the previous Focus ST and even the smaller Fiesta ST, who can blame them?

According to motoring.com.au, Ford Performace Europe’s top boss, Stefan Meunzinger, said that there were a lot of benchmarks done during the development of the latest Focus ST. Tests were done against the likes of the Hyundai i30N, Honda Civic Type R, and the Volkswagen Golf GTI, and they’ve come to the conclusion that the Focus ST is a step above the Golf GTI in terms of handling and performance. “Yes we looked at Golf GTI but…