Times are tough all around right now. Numerous industries are feeling the financial pinch brought on by the Coronavirus pandemic, and that’s especially true for automakers. First-quarter sales in the U.S. for nearly every manufacturer we’re down compared to last year, all due to the enormous drop in March as manufacturing plants and dealerships closed for normal operations. We say normal because many dealerships are still operating parts and service departments, which are considered essential services. Sales departments are also trying to function in a remote setting, because dealers still have new cars to sell.
Koons Silver Spring Ford in Maryland is one of those dealerships, and they are tossing out quite a deal to entice buyers. In a recent social media post, the dealership announced it will pay mortgages up to $1,500 for two months should anyone buy a new car from them.
That’s a total deal of $3,000, and it doesn’t just apply to…